ProWein 2008 - A Continuing Success Story

The Duesseldorf Fairgrounds in Germany will welcome more than 30,000 trade visitors from around the globe to the international wine and spirits exhibition Pro Wein 2008 to be held here March 16th – 18th, 2008.

Current market data reveals that wines from Germany’s 13 principal growing areas are definitely a trend, 52% of German household wine expenditures being spent on German wines this year, an increase of 1% over the year before.

German wine exports again registered an increase in 2007, some 13% more product being sold with an increase of 8% in value. German Riesling in particular  provided plentiful excitement internationally.

Global Wine & Spirit  Industry Trends & Tendencies

As the world’s leading trade exhibition in the wines and spirits branch, ProWein reflects relevant market tendencies and trends quite thoroughly. One particular point of interest this year is the Biowine area.

Based on the ever-increasing overall consumer interest in biologically/ecological-sound production of all manner of potable and comestible foodstuffs, Biowine will be one of ProWein 2008’s main points of focus. A special presentation of 50 top Biowines, tasted   and selected by the editors of the leading German trade publication WEINWIRTSCHAFT will be highlighted in the Main Tasting Area at ProWein 2008.

Also in the unique, vast presentation will be light white wines with lower alcoholic content. Red wine cuvées with emphasis placed on local, unique varietal grapes will form the second major segment of the tasting zone which is open to all ProWein 2008 attendees and participants.