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15.March 2008

ProWein 2008 - A Continuing Success Story

The Duesseldorf Fairgrounds in Germany will welcome more than 30,000 trade visitors from around the globe to the international wine and spirits exhibition Pro Wein 2008 to be held here March 16th – 18th, 2008.

Duesseldorf. Working under the slogan, „To another great year,“ ProWein is the world’s leading trade show in the wine and spirits trade, known as the prime venue for accomplishing business in the branch. This year emphasis is being placed on themes including Biowine, light white wines with lower alcohol content, and cocktails which go well with foods.

Pre-show anticipation is high and the overall atmosphere positive asserts Wilhelm Niedergoeker, Duesseldorf Fair’s managing director. According to Mr Niedergoeker, „The market is showing a definite upwards trend, and general interest in wine and wine-related topics is fortunately high. Furthermore, the 2007 vintage was good and enhanced quality consciousness on the part of consumers are additional positive signs.“

These  are also reflected in ProWein 2008’s positive pre-registration period: a record number of exhibitors, 3,109, from 46 countries, will be on hand this year at this key show. The largest exhibitor contingent is from Germany with 795 participants followed by Italy with 704, France with 487, Spain, 209, Austria 277, and Portugal 157. A total of 255 presentors from overseas includes the United States, primarily California, South Africa, Australia, New Zealand, Argentina Peru, Chile, Mexico and Uruguay.

Strong demand for German wines

German vintners this year are looking to ProWein 2008 with great optimism. The German Wine Institute (DWI) notes that the wines of the vintage year 2007 were extraordinarily good. The actual yields harvested were approximately 10.5 – 11 million hectoliters, roughly 270.6 million – 283.5 million gallons. This will markedly help fulfil demand for both domestic and international demand for German wines better than in the previous year.

Alcohol should be consumed in moderation, abuse may damage your health. The consumption of alcoholic drinks during pregnancy, even in small amounts, can have severe consequences to the health of your child.

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